augo

A FREE, 5-day email course breaking down the 5 biggest mistakes made while scaling your business that lead to chronic overwhelm, working more hours per athlete to compensate, and ultimately losing their trust to a competitor or an $18 AI plan — and how to solve them using AI.

(Even if you’re not a tech person and have been using the same training platform for the past ten years)

What You'll Get:

  • How to stop losing athlete details across WhatsApp, your training platform, and your own memory
  • The 3-step system to review your whole roster in minutes, not hours — so you catch what matters instead of working through the list in order
  • Why "contact" isn’t "communication" — and the 3 things that actually build athlete trust
  • How to know if you’re ready to hire, before a broken process just gets more expensive
  • How to show athletes their progress, so they never have to wonder "why do I even pay for a coach?"

Written by the augo team

We build augo, the coaching platform Marco Altini moved his athletes to.

Marco Altini

Running Coach & Founder of HRV4Training

“augo enables me to do literally everything I always wanted to do with athletes' data but either could not do or would take me forever to do because we are stuck using coaching platforms designed decades ago.

… Hurra.”

Marco Altini, Running Coach & Founder of HRV4Training

And now, you can learn how to avoid these 5 mistakes for free.

A sneak peek of what's inside…

Avoid the 5 mistakes that keep endurance coaches capped, overworked, and cause them to be replaced:

  1. Day #1. Treating every piece of athlete information as a separate task, so you end every week thinking "wait, what was that thing they mentioned?"
  2. Day #2. Letting scale turn individualized coaching into templated coaching (the fastest way to lose the value that justifies your price over an $18 app)
  3. Day #3. Mistaking contact for communication. Your athletes will feel like a name on a list, even when you’re “checking in” every week
  4. Day #4. Hiring an assistant coach to manually re-check the same scattered mess. A broken process erodes your margins even with a talented team
  5. Day #5. Training athletes without showing them the progress, and leaving them with nothing to say when a friend asks "why do you have a coach?"

Is this for me?

  • You coach enough athletes that you can’t hold every detail in your head anymore
  • You’re piecing together WhatsApp, email, phone calls, and a training platform just to stay on top of one athlete
  • You’ve thought about hiring an assistant coach just to keep up
  • You want to grow your roster without your coaching starting to feel templated
  • You want to deliver the highest possible quality of coaching (at scale)

...then you should take a look at The Irreplaceable Endurance Coach’s System.